Boitown x Lena

Four new fragrances

Boitown is China’s leading and most loved perfume brand. Boitown x Lena is their new range of four special edition perfumes, for which Boitown brought together the talents of French illustrator Léna Mačka with 3 leading European perfumers.

The Brief

To create a commercial for the launch of Boitown x Lena perfumes.

Our Work

With little more than a couple of weeks, from start to finish, we challenged ourselves to bring together the amazing inspiration, talents, and ingredients into a product film that would captivate and intrigue in equal measure. In doing so we created a beguilingly simple film that takes the consumer on an abstract visual journey and introduces the story behind each of the scents.

Find Us

 

SHANGHAI

Floor 2, Building 2

No.23, 258 Caoxi Road

Xuhui District

Shanghai. 200235

CHINA

LONDON

The Linen House

253 Kilburn Lane

London

UK

MILAN

Via Villa Mirabello 6

20125

Milano

ITALY

Find Us

 

SHANGHAI

Floor 2, Building 2

No.23, 258 Caoxi Road

Xuhui District

Shanghai. 200235

CHINA

LONDON

The Linen House

253 Kilburn Lane

London

UK

MILAN

Via Villa Mirabello 6

20125

Milano

ITALY

Give us a bell

CN: +86 21 6436 1714

UK: +44 208 123 3139

Give us a bell

CN: +86 21 6436 1714

UK: +44 208 123 3139

Drop us a line

info@teeheeasia.com

Drop us a line

info@teeheeasia.com

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